Biography

Deirdre Morrison is an applied neuroscience coach and facilitator. She derives energy from the generation and exchange of ideas and uses research-backed techniques to help clients unlock their creative and personal potential, by understanding their brain’s role in their actions, reactions, and interactions. Deirdre is a faculty member of the Association for Professional Coaching, award-nominated host of The Ambition Incubator Podcast, and founder of The NeuroDevelopment Institute. Deirdre is based in Belfast, Northern Ireland.

*Coach Showcase* Marginal Losses & Psychological Negative Equity

Coaching.com Summit -  icons calendar reg 2022-09-28T09:00:00-04:00 2022-10-04T03:00:00-04:00 Wednesday, Sep 28th, 2022 9:00 am EDT (60 min)
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Deirdre Morrison

  • Founder of The NeuroDevelopment Institute
Biography
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Marginal losses are insidious. They can strip wellbeing and quality of life, to the point where we wake up and wonder what happened. 

We’ll explore: 

  • the concept of marginal losses, and why they can be so devastating 
  • some examples on micro and macro scales
  • understanding marginal losses as part of a big picture 
  • why recovering from accumulated marginal losses can feel so difficult
  • interrupting the accumulation of marginal losses by identifying them 
  1. A helpful way to describe and discuss a process that often goes unnoticed (even though many of us are living through it right now).
  2. Why certain forms of change can result in ‘negative equity’, and the knock-on effect on progress.
  3. A memorable metaphor that many clients will readily associate with, providing a conversational and conceptual shortcut to support change.
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