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Home > Find Answers > What Is Coaching?
What Is Coaching?

Coaching is a deliberate process utilizing focused conversations to create an environment for individual growth, purposeful action, and sustained improvement. It is designed to help people focus on what they need to do more and less of to achieve their goals.

In addition, coaching is a one-to-one process and a relationship between an individual and a coach, usually via telephone, with specific objectives and goals focused on developing potential, improving relationships, and enhancing performance. Coaching uses a formal yet personalized approach that integrates proven techniques for change with behavioral knowledge and hands-on practice. Coaching breaks down barriers to help achieve greater levels of accomplishment. It is a process of self-leadership that enables people to gain clarity about who they are, what they are doing, why they are doing it, and where they want to go.

Coaching is confidential. At Blanchard, the coach working with the client does not have direct contact with the organization. In order to protect confidentiality, we have a Senior Coach who works with the sponsor in the organization.